About Fairground

Fairground is the record of events in marketing, retail, technology and more: dates, venues, formats, and the sponsors on their published records, and every fact records where we saw it. We are building it into the record of what sponsoring those events costs, and what it returns.

We think the sponsorship market works better when the facts are on the record.

Today Fairground tracks 812 events and the sponsors named on their public pages. The benchmark layer comes next: sponsorship costs contributed by the people who paid them, to be published with sample sizes and confidence labels attached.

Write to hello@fairground.fyi about the data, the product, or press.