Beet Retreat LA 2026

For those that arrive early, Beet.TV will host you for welcome cocktails.

For those arriving early, join Beet.TV and Gracenote. Register to reserve your spot.

Kicking off Beet Retreat with a golf outing from 7am–2pm at Angeles National Golf Course.

Please check-in with us during this time for your event credentials and materials.

Join us for refreshments, snacks and networking.

Streaming TV, social video, creators and commerce are increasingly colliding, challenging the traditional lines that have defined media investment. This session will explore how agency leaders are rethinking where dollars flow as audiences move across platforms and discovery, engagement and purchase become more connected. The conversation will examine what convergence means for planning, partnerships, measurement and the future of media investment.

Automakers have access to more signals across media, shopping and ownership than ever before—but turning that intelligence into growth remains the challenge. This conversation will explore how AI and first-party data are helping marketers better understand intent, optimize media and connect engagement to vehicle sales.

As AI moves deeper into creative, media and data, agencies are being pushed to reimagine both their workflows and their value proposition. Digital marketers and agency leaders will explore how AI is accelerating the path from insight to creation, activation and optimization, and what it takes to rebuild the content supply chain around that speed rather than layering AI onto legacy processes.

Welcome Reception presented by Zeta Global.

For those arriving early, join Beet.TV and Gracenote for a day of golf at Los Verdes Golf Course.

Please check-in with us during this time for your event credentials and materials.

Grab some breakfast and network before the Main Stage program kicks off.

Join us for refreshments, snacks and networking.

As performance-focused brands pour budget into CTV alongside endemic streamers, the channel is under pressure to prove itself with the same rigor as lower-funnel digital media. This panel brings together supply-side data leaders, measurement innovators, and buyers driving CTV's shift from impression delivery to outcomes accountability: predictive optimization, incrementality proof, and extending measurable reach beyond owned-and-operated inventory.

Join us for the Beet Retreat welcome reception.

Social platforms have trained consumers to move seamlessly from discovery to purchase. Now streaming is beginning to close that same gap, as shoppable formats, creators and commerce data bring transactions closer to premium video. This breakout will explore what streaming can learn from social commerce—and what it will take to turn the biggest screen in the home into a true commerce channel.

Join us for the Beet Retreat welcome reception.

Creator marketing is moving from experimental budgets to a more integrated part of the media mix. This breakout will explore how agencies are evaluating, buying and measuring creator-led media alongside traditional channels—and what needs to change for creator investment to scale.

Enjoy networking and lunch.

Stay up and network with fellow peers for a nightcap.

Stay up and network with fellow peers for a nightcap.

Grab some breakfast and network before the Main Stage kicks off.

Grab lunch before departing.

Enjoy networking & lunch.

Stay up and network with fellow peers for a nightcap.

Grab some breakfast and network before the Main Stage kicks off.

Grab lunch before departing.