Glossy Ecommerce Summit

Registration opens and our team will be ready to greet you. Please stop by to check in and grab your badge.

Jill Manoff and the editorial team will kick things off with a brief overview of the summit's main themes and topics.

The modern customer journey is no longer a straight line from discovery to checkout. With touchpoints scattered across social media platforms, physical stores and mobile apps, brands must adapt to a highly fragmented landscape. In this session, a digital leader will break down how to map an omnichannel strategy to seamlessly meet customers wherever they are, driving increased conversion and brand affinity.

With rising customer acquisition costs and saturated digital channels, finding new audiences is tougher than ever. So, how can emerging brands find success? This session will unpack multifaceted approaches to facilitating brand discovery, from leveraging hyper-niche TikTok communities to orchestrating strategic out-of-home campaigns, and define how these organic and paid efforts work together to drive top-of-funnel growth.

Points and discount codes are no longer enough to keep consumers coming back in today's competitive e-commerce landscape. Today's shoppers demand shared values, personalization and VIP experiences. In this talk, a brand leader will walk through their modern approach to fueling loyalty, including leveraging experiential rewards and predictive data to build a resilient, die-hard community of repeat buyers.

The marketing strategies that worked five years ago are rapidly losing effectiveness in the face of shifting algorithms and consumer skepticism. In this session, a retail marketing executive will unpack the elements of the new marketing playbook. Learn how to balance performance marketing with long-term brand building, pivot quickly to digital microtrends, and allocate budgets effectively amid new pressures around consumer behavior and discretionary spending.

Take a break, grab a coffee and connect with fellow attendees before the next session begins.

Brands only. Gather with fellow brand and retail leaders for a candid discussion about the industry. Together, we'll create a challenge board and explore the real issues you're facing — think of it as group therapy.

Brand and retailer VIPs are invited to join us for a welcome drink and networking ahead of the 10-Minute Meetings.

The 10-Minute Meetings are designed to help connect participants with innovative technology platforms and build valuable business relationships.

Join us for a cocktail to wrap up Day 1. Open to All.

Fuel up with breakfast, courtesy of Modern Retail, as we get the day started.

Welcome back. Jill Manoff is about to kick off the day's sessions.

Artificial intelligence has moved past the buzzword phase into a practical, business-driving tool. From predictive inventory management to hyper-personalized messaging, AI is fundamentally reshaping retail. This session will share a behind-the-scenes look at the modern tech stack, revealing how implementing machine learning across supply chains and customer service touchpoints can reduce overhead and elevate the omnichannel shopping experience.

True community goes deeper than a follower count. It's about creating a two-way dialogue where customers feel seen and valued by the brand. This panel will share a blueprint for community-building used by successful digitally native brands. Discover how hosting IRL events, creating ambassador programs and integrating customer feedback into product development can create a loyal base that acts as an engine for organic growth.

The baseline for a successful online shopping experience has fundamentally shifted. In this session, a retail leader will discuss the new digital standards, including the necessity of AR try-on features, ultra-fast shipping integrations and frictionless payment options that are quickly becoming table stakes for modern retail brands.

The days of the heavily scripted, million-follower mega-endorsements are waning. Consumers now crave natural, relatable content from trusted voices. This session will explore this new era, explaining why micro-influencers are yielding higher engagement, how to structure performance-based creator contracts, and why it's crucial to shift from transactional, posed sponsorships to authentic, long-term creator partnerships.

Join us for a mini-town hall before we break for lunch and innovation lounge.

Open to VIP participants. Grab a beverage before the 10-Minute meetings begin.

Join us for a cocktail to wrap up day 2.

Fuel up with breakfast, courtesy of Glossy, as we get the day started.

Expanding into international markets presents a wealth of opportunity, but it's fraught with logistical and cultural challenges. This session will share lessons learned from recent global market launches by a rapidly growing brand leader. It will cover localizing the e-commerce experience, navigating complex cross-border logistics and adapting brand messaging to resonate with a diverse, global customer base.

Sometimes, the best online strategy is actually an offline one. As digital acquisition costs soar, forward-thinking brands are embarking on aggressive brick-and-mortar expansions. However, these new locations are not siloed operations; they form a vital component of the brand's overall digital ecosystem. In this session, a retail executive will walk through how to seamlessly combine physical storefront and e-commerce strategies.

Secondhand fashion is growing at a rate far outpacing traditional retail. Brands that don't participate risk losing market share to third-party marketplaces. In this session, a veteran in retail innovation will detail the strategies behind launching a successful in-house resale platform. Discover how to manage the operational hurdles of reverse logistics while opening a lucrative new revenue stream.

Between shifting consumer demands, global material costs and tariffs, supply chain disruptions are becoming the new normal. Navigating this volatility requires agility and foresight. A retail operations executive will break down how to successfully diversify manufacturing partners, implement strategic nearshoring and use real-time tracking data to ensure products get from the factory floor to the customer's door on time.

The editorial team will wrap up key takeaways from this year's E-Commerce Summit. Thank you for attending.