IAB Annual Leadership Meeting
The IAB Annual Leadership Meeting (ALM) is a three-day gathering of top advertising industry leaders held in Palm Springs, California, featuring keynotes, panels, breakouts, and fireside chats focused on the future of digital advertising, AI, privacy, commerce, and measurement.
- Dates
- Feb 1 – Feb 3, 2026
- Location
- Palm Springs, California, USA
- Industry
- Advertising, marketing
Event Sponsors
25 sponsors on record
Presented By· 4
Amazon Ads
advertising.amazon.com
google.com
Index Exchange
indexexchange.com
Meta
about.facebook.com
Presented by· 18
Adobe
adobe.com
Albertsons Media Collective
albertsonsmediacollective.com
BBC
bbc.com
Bloomberg Media
bloombergmedia.com
Epsilon
In-Store Marketplace
Infillion
infillion.com
LiveRamp
liveramp.com
Mozilla
NPR
Ogury
ogury.com
Privacy Sandbox
The Guardian US
The Washington Post
washingtonpost.com
TikTok
tiktok.com
VIZIO
vizio.com
Wurl
wurl.com
Yahoo
yahooinc.com
Sponsored By· 3
Equativ + Sharethrough
Experian
experian.co.uk
NextRoll
Sponsor figures are recorded as published, not independently guaranteed.
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Speakers
142 speakers on record
keynote· 2
Joelle Pineau
VP, AI Research, Meta
Vidhya Srinivasan
VP/GM Ads & Commerce, Google
panelist· 86
Aaron Sobol
Head of NA Media Investment and Data Governance, Unilever
Alan Moss
Vice President, Global Advertising Sales, Amazon Ads
Ali Miller
Vice President of Ads Product, Instacart
Amy Lyon
VP Group Account Director, GSD&M
Arlene Mu
Vice President, Associate General Counsel, Advance Auto Parts Inc.
Austin Leonard
General Manager of DG Media Network, Dollar General
Ben Dutter
Chief Strategy Officer, Power Digital
Bill Magrath
Associate General Counsel, Privacy, Yahoo Inc.
Cara Lewis
Chief Investment and Activation Officer, Dentsu
Cassidy Sehgal-Kolbet
Chief Regulatory and Privacy Officer, LVMH North America
Charlotte Murphy
Senior Director, Legal Counsel - Global Marketing, The Coca-Cola Company
Christine Cook
Global Chief Revenue Officer, Bloomberg Media
Christine Santariga
SVP, Legal, Head of Privacy and Data Strategy, Warner Bros. Discovery
David Mogensen
Vice President, Global Marketing, Uber
Dera Nevin
Managing Director, FTI Consulting
Domenic Venuto
Chief Product & Data Officer, Horizon Media
Donna Speciale
President of U.S. Advertising Sales and Marketing, TelevisaUnivision
Dory Butler
Senior Vice President, Customer Experience, Verizon Consumer
Dr. Jonathan Roberts
Chief Innovation Officer, People Inc.
Ellen Stone
EVP, Cable Consumer Engagement & Brand Strategy, NBCUniversal Entertainment
Faby Torres
Chief Marketing Officer, Gap, Inc.
Felix Zeng
SVP of Programmatic, The Weather Company
Gina Garrubbo
President & CEO, National Public Media
Gina Waldhorn
Chief Marketing Officer, Sports Innovation Lab
Greg Johns
Chief Product Officer, Canvas Worldwide
Heather Carver
CRO, Freestar
Jake Abraham
Chief Commercial Officer, Audigent
Jarred Wilichinsky
Senior Vice President, Ad Operations, Paramount
Jason Knapp
Chief Legal & Privacy Officer, InMarket
Jay Askinasi
SVP, Global Media Revenue, Roku
Jeff Ratner
President, Media, Analytics & Data, Quigley-Simpson
Jenna Ross
Director of Creator Partnerships, Linktree
Jennie Weber
Chief Marketing Officer, Best Buy Co. Inc.
Jill Cruz
Executive Vice President, Commerce Strategy, Publicis Commerce
Jimmy Bennett
Former Marketing and Media Executive, Wendy's and Coca-Cola
Joanna Popper
Media & Technology Executive, Laurel Beach, Former CAA, HP, NBCUniversal
Johanna Mayer-Jones
Global Chief Advertising Officer, The Washington Post
John Osborn
President, SeenThis USA
Julia Jenkins Melle
Director of Brand and Content, Southwest Airlines
Julie Clark
SVP Media & Entertainment Vertical, TransUnion
Kaitlin Stitch Bellay
Director of Partnerships and Influencer Marketing, LinkedIn
Karen Chan
Group Director, Investment Innovation and Marketing, GroupM
Kartal Göksel
Chief Technology Officer, Seedtag
Kevin Dunn
Vice President of Industry Sales, Retail and CPG, LiveRamp
Kevin Krim
President & CEO, EDO
Kevin O'Reilly
Chief Strategy Officer, XR Extreme Reach
Kim Mains
Director, Content Strategy, Meta
Kimberly Brown Oredugba
Vice President, MediaLink
Lauren L. Lavin
Executive Director of Commerce, GroupM NA
Leo O'Connor
EVP, Streaming, Paramount Advertising, Paramount
Maggie Zhang
Head of Global Video Measurement GTM, Amazon Ads
Marc Grabowski
Chief Operating Officer, Integral Ad Science
Margit Kittridge
Retail Media Technology Lead, Ahold Delhaize USA
Mario Mijares
Vice President of Marketing, Insights, Loyalty, and Monetization Platforms, 7-Eleven
Maureen Bosetti
Chief Investment Officer, IPG Mediabrands
Megan Petrie Ramm
Head of Americas, Uber Advertising
Michael Kassan
Founder and CEO, 3C Ventures
Michael Macko
Head of Enforcement, California Privacy Protection Agency
Mike O'Donnell
Chief Revenue & Strategic Growth Officer, VIZIO
Molly Battin
Senior Vice President, Chief Marketing Officer, The Home Depot
Nada Bradbury
CEO, AD-ID
Nicolas le Bourgeois
Head of U.S. Operations for TikTok Shop, TikTok
Nik Kleverov
Chief Creative Officer, Native Foreign
Oz Etzioni
CEO and Co-Founder, Clinch
Patrick McCarthy
SVP, Programmatic Monetization, Dotdash Meredith
Raffaella Camera
Strategic Growth, Super League and Former Head of Brands, Unreal Engine, Epic Games
Richard Muhlstock
Head of Offers & eCommerce, President of Chase Media Solutions, JP Morgan Chase & Co
Rob Beeler
Founder + CEO, Beeler.Tech
Rob Wilk
Chief Revenue Officer, Yahoo
Roli Saxena
CEO, NextRoll
Ron Jacobson
Co-founder and CEO, Rockerbox
Ryan McConville
EVP, Chief Product Officer, Advertising Products & Solutions, NBCUniversal Advertising & Partnerships
Sam Mellor
VP, Commercial Marketing and Growth – North America, BBC
Samantha Sichel
Head of Social Product & Digital Innovation, Live Nation
Sara Badler
Chief Advertising Officer, North America, The Guardian US
Steven Suthiana
Global Head, Marketing Technology, Partnerships, & Commerce Innovation, Western Union
Teresa Elliott
Chief Revenue Officer, Ad Results Media
Travis LeBlanc
Partner, Cooley LLP
Tru Pettigrew
Former Chief Impact Officer, Minnesota Timberwolves and Minnesota Lynx
Tyra Jones-Hurst
Managing Partner, Founder, OLIVER Agency & InKroud Agency
Varun Parmar
General Manager, Adobe GenStudio, Adobe
Vikrant Mathur
Co-Founder, Future Today
Vinod Panicker
Principal Product Manager, Amazon Ads
Vlad Stesin
Co-Founder and Chief Strategy Officer, Optable
Yakira Young
Content Strategist
Zach Darkow
Sr Director Marketing Activation & Measurement, The Home Depot, Orange Apron Media
moderator· 19
Angelina Eng
Vice President, Measurement Center of Excellence, IAB
Ann Nguyen
Head of Product Marketing, Measurement, Identity & Privacy, TikTok
Carryl Pierre-Drews
Executive Vice President, Chief Marketing Officer, IAB
Chris Bruderle
VP, Industry Insights & Content Strategy, IAB
Cintia Gabilan
SVP, Centers of Excellence & Industry Initiatives, IAB
Craig Coleman
SVP, Events and Programming, IAB
Jack Koch
SVP, Research & Insights, IAB
Kerry Flynn
Media Reporter, AXIOS
Lartease Tiffith
Executive Vice President, Public Policy, IAB
Laurel Rossi
CMO & CRO, Infillion
Liz Roche
VP, Media & Measurement, Albertsons Media Collective
Matt Shapo
Senior Director, Media Center, IAB
Megan Graham
Reporter, The Wall Street Journal
Michael Hahn
Executive Vice President, General Counsel, IAB and IAB Tech Lab
Randall Rothenberg
Proprietor, Randall, Ltd
Rick Berger
Senior Vice President, Member Engagement & Development, IAB
Sara Fischer
Senior Media Reporter, Axios
Sheryl Goldstein
Executive Vice President, Chief Industry Growth Officer, IAB
Zoe Soon
Vice President, Experience Center, IAB
speaker· 23
Adam Bergman
Group Vice President, Advertising & Data Sales, VIZIO
Ann Lundberg
Sr Director of Strategic Accounts, LinkedIn
Anthony Chavez
Vice President, Privacy Sandbox, Google
Anthony Katsur
CEO, IAB Tech Lab
Christina Wootton
Chief Partnerships Officer, Roblox
Graham Mudd
Senior Vice President, Product, Mozilla Corp
Jeffrey Cole
Director of the Center for the Digital Future, USC Annenberg School
Jennifer Yurko
Vice President, Data Product Strategy, Warner Bros. Discovery
Jessica King
Fitness Instructor & Wellness Entrepreneur, Peloton
John Halley
President, Advertising, Paramount
Kelly MacLean
VP, Engineering, Science and Product, Amazon Ads, Amazon DSP
Kerri Walsh Jennings
3x Gold Medal Winning Olympic Beach Volleyball Champion
Lisa McCarthy
CEO, Co-Founder, Fast Forward Group
Paul Brenner
SVP, Global Retail Media & Partnerships, In-Store Marketplace
Pete Crofut
VP Business Development Agencies & Brands, WURL
Rishad Tobaccowala
Author and Advisor, Rishad Tobaccowala LLC
Sam Garfield
Head of Digital Strategy - Communications, Media and Travel, Adobe
Scott Brown
Group President, Experian
Scott Howe
Chief Executive Officer, LiveRamp
Senator Ron Wyden
U.S. Senator (D-OR), Ranking Member, U.S. Senate Finance Committee, Co-Author, Section 230, Communications Decency Act
Shenan Reed
Global Chief Media Officer, General Motors
Simon Whitcombe
VP, Global Business Group, North America, Meta
Wilfried Schobeiri
Chief Technology Officer, Ogury
host· 1
David Cohen
Chief Executive Officer, IAB
fireside_chat· 11
Andrew Casale
President & CEO, Index Exchange
Benji Madden
Musician & Entrepreneur
David McKillips
President and CEO, CEC Entertainment
Edward Norton
Filmmaker, Founder, and Philanthropist
Hannah Berner
Comedian & Podcast Host
Jeff Green
Founder & CEO, The Trade Desk
Joel Madden
Musician & Entrepreneur
Michael Ramlet
Co-Founder and CEO, Morning Consult
Randy Browning
Founder & President, Night Market
Ron Howard
Academy Award-Winning Filmmaker
Sam Knights
Chief Executive Officer, SMG
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Agenda
59 sessions on record
Day 1
Wellness @ ALM: Optional Desert Hike
10:00 AM - 1:00 PM
Arrivals and Leisure Time
12:00 PM - 3:00 PM
Registration and Badge Pick-Up
12:00 PM - 6:15 PM
Arrival Happy Hour: Cocktails at the Copa
3:00 PM - 4:00 PM
Welcome Opening Remarks
4:00 PM - 4:05 PM
Speakers: David Cohen
Remarks from Outgoing IAB Chair
4:05 PM - 4:15 PM
Speakers: John Halley
Remarks from Incoming IAB Chair
4:15 PM - 4:25 PM
Speakers: Shenan Reed
Leveling the Field: Unlocking the Advertising Potential of Women in Sports
4:25 PM - 4:55 PM
Speakers: Gina Waldhorn, Sheryl Goldstein, Jessica King, Kerri Walsh Jennings
IAB Service of Excellence Awards
4:55 PM - 5:00 PM
Creating New Value: The Sell Side's Expanding Role in Programmatic Innovation
5:00 PM - 5:15 PM
Speakers: Andrew Casale, David Cohen
Unlocking Innovation: The Power of Open Source in AI Development
5:15 PM - 5:35 PM
Speakers: Joelle Pineau
Outcomes: Promised Land or Panacea?
5:40 PM - 6:10 PM
Speakers: Jay Askinasi, Kevin Krim, Alan Moss, Donna Speciale, Michael Kassan
Shaping the Future with Senator Ron Wyden: Privacy, AI, and the Path Forward for the Advertising Industry
6:10 PM - 6:30 PM
Speakers: Lartease Tiffith, Senator Ron Wyden
Closing Remarks
6:30 PM - 6:35 PM
Speakers: David Cohen
Welcome Reception – Let's Flamingle
6:35 PM - 8:35 PM
Nightcap
10:00 PM - 11:00 PM
Day 2
Wellness @ ALM Activities: Mindfulness Moment with Jess King
6:30 AM - 7:15 AM
Speakers: Jessica King
Breakfast Breakout: Spotlight on News
7:30 AM - 8:45 AM
Speakers: Sara Badler, Christine Cook, Sheryl Goldstein, Gina Garrubbo, Rob Wilk, Sam Mellor, Johanna Mayer-Jones
Networking Breakfast
8:00 AM - 9:00 AM
The CMO Perspective
9:00 AM - 9:30 AM
Speakers: Molly Battin, David Mogensen, Carryl Pierre-Drews, Faby Torres
IAB Keynote
9:30 AM - 9:50 AM
Speakers: David Cohen
Jeff Green on the Future of Advertising in 2025 and Beyond
9:50 AM - 10:15 AM
Speakers: Jeff Green, Sara Fischer
Networking Break
10:20 AM - 11:20 AM
WORKSHOP A: The AI Revolution: How AI Will Transform Marketing – and the Role of Marketing and Business Leaders
10:45 AM - 12:15 PM
Speakers: Rishad Tobaccowala
WORKSHOP B: Bold Vision Workshop: Lead with Clarity and Impact in 2025
10:45 AM - 12:15 PM
Speakers: Lisa McCarthy
Fast-Tracking the Future of Ads with AI
11:20 AM - 11:40 AM
Speakers: Vidhya Srinivasan
Convergence: When Content Becomes Events and Events Become Content
11:40 AM - 12:05 PM
Speakers: Ellen Stone, Samantha Sichel, Craig Coleman
Is Advanced Ad Tech Making Us More Human? AI is Fueling Solutions that Create Relevancy at Scale
12:05 PM - 12:15 PM
Speakers: Kelly MacLean
Ron Howard Unscripted: Creativity, Innovation, and the Future of Media
12:20 PM - 12:50 PM
Speakers: Ron Howard, David Cohen
Networking Lunch: Desert Fiesta
12:50 PM - 1:50 PM
Track A - Storytellers: How Creators and Creativity are Changing the Game
1:50 PM - 3:10 PM
Speakers: Zoe Soon, Ann Lundberg, Christina Wootton, Jenna Ross, Nik Kleverov, Kaitlin Stitch Bellay, Raffaella Camera, Amy Lyon, Julia Jenkins Melle, Oz Etzioni, Karen Chan
Track B - Adaptive Commerce: The Data-Driven Retail Revolution
1:50 PM - 3:10 PM
Speakers: Scott Howe, Rick Berger, Angelina Eng, Randy Browning, Mario Mijares, Megan Petrie Ramm, Lauren L. Lavin, Kevin Dunn, Jill Cruz, Ali Miller, Aaron Sobol, Leo O'Connor, Kerry Flynn
Track C - TV Transformed: How Streaming is Redefining Brand Engagement and Business Outcomes
1:50 PM - 3:10 PM
Speakers: Cintia Gabilan, Adam Bergman, Ryan McConville, Yakira Young, Mike O'Donnell, Vlad Stesin, Cara Lewis, Maureen Bosetti, Julie Clark, Jimmy Bennett, Kimberly Brown Oredugba
Track D - Privacy in Motion: Balancing the Evolving Needs of Consumers, Regulators and Industry
1:50 PM - 3:10 PM
Speakers: Michael Hahn, Graham Mudd, Lartease Tiffith, Travis LeBlanc, Michael Macko, Bill Magrath, Christine Santariga, Jason Knapp, Cassidy Sehgal-Kolbet, Arlene Mu, Dera Nevin, Charlotte Murphy
Session 1: Privacy Enhancing Approaches: Unlocking New Capabilities
4:00 PM - 4:30 PM
Speakers: Anthony Chavez, Roli Saxena, Jake Abraham, Patrick McCarthy
Session 2: Retail Media and the Necessity of Identity + AI
4:00 PM - 4:30 PM
Speakers: Austin Leonard, Margit Kittridge, Steven Suthiana
Session 3: Transforming Advertising: The Future of Brand-Publisher Collaboration
4:00 PM - 4:30 PM
Speakers: Sam Garfield, Jennifer Yurko
Session 4: From Data to Decisions: Building Trust through Addressable Advertising
4:00 PM - 4:30 PM
Speakers: Wilfried Schobeiri, Heather Carver, Domenic Venuto
Session 5: A Message From TikTok + The Measurement Chessboard
4:40 PM - 5:10 PM
Speakers: Ron Jacobson, Ann Nguyen, Ben Dutter, Graham Mudd
Session 6: Streaming TV's Next Chapter: Preparing for What's Ahead in 2025
4:40 PM - 5:10 PM
Speakers: Pete Crofut
Session 7: Innovating In-Store: A Forum for Collaboration and Application
4:40 PM - 5:10 PM
Speakers: Paul Brenner
Edward Norton on AI and the Future of Marketing
5:20 PM - 5:50 PM
Speakers: Edward Norton, Megan Graham
Powering Data-Driven Advertising Through Connectivity
5:50 PM - 6:00 PM
Speakers: Scott Brown
Hannah Berner: Rising to Social Media Stardom and Beyond
6:00 PM - 6:30 PM
Speakers: Hannah Berner, David Cohen
Closing Remarks
6:30 PM - 6:35 PM
Speakers: David Cohen
Networking Dinner: Amazon Ads Glow-asis
6:45 PM - 8:45 PM
Nightcap: Work hard, Play Hard!
9:30 PM - 11:30 PM
Day 3
Breakfast Breakout: How IAB Tech Lab Standards can Supercharge CTV Growth in 2025
7:30 AM - 8:45 AM
Speakers: Anthony Katsur, Ryan McConville, Jarred Wilichinsky, Nada Bradbury, Vinod Panicker, Kevin O'Reilly
Networking Breakfast
8:00 AM - 9:00 AM
Track E - The AI Revolution: Fast-Tracking the Next Big Leap
9:00 AM - 10:20 AM
Speakers: Chris Bruderle, Simon Whitcombe, Michael Ramlet, Randall Rothenberg, Dr. Jonathan Roberts, Dory Butler, Kim Mains, Joanna Popper, Varun Parmar, Kartal Göksel, Felix Zeng
Track F - Beyond the Headlines: Our Role in Responsible Media
9:00 AM - 10:20 AM
Speakers: Matt Shapo, Laurel Rossi, David McKillips, Vikrant Mathur, Cintia Gabilan, Tru Pettigrew, Kerry Flynn, Richard Muhlstock, Sam Mellor, John Osborn, Tyra Jones-Hurst, Teresa Elliott
Track G - The Big Measurement Makeover: Finding Real Results in a Complex World
9:00 AM - 10:20 AM
Speakers: Angelina Eng, Liz Roche, Sam Knights, Zach Darkow, Rob Beeler, Greg Johns, Marc Grabowski, Jeff Ratner, Maggie Zhang
IAB Service of Excellence Awards
10:30 AM - 10:35 AM
The Data Privacy-Performance Equation: Breaking the Zero-Sum Myth
10:30 AM - 10:45 AM
Speakers: Graham Mudd
Music Meets Streaming: Lessons Learned from Benji and Joel Madden and Veeps
10:50 AM - 11:10 AM
Speakers: David Cohen, Benji Madden, Joel Madden
Standards for Digital's Next Frontier
11:10 AM - 11:25 AM
Speakers: Anthony Katsur
The Future of Shopping: Navigating the New Commerce Landscape
11:25 AM - 11:50 AM
Speakers: Jennie Weber, Nicolas le Bourgeois, Domenic Venuto, Jack Koch
The Ozempic Revolution: Transforming Health, Business, and Society
11:50 AM - 12:10 PM
Speakers: Jeffrey Cole
IAB Closing Remarks
12:10 PM - 12:15 PM
Speakers: David Cohen